Episode 15
How to build a protein empire from your garage - Mathew Stillone from Protein Supplies Australia
Mathew Stillone
Mat Stillone is the award-winning Gen Y entrepreneur at the helm of a number of successful companies, including Protein Supplies Australia (PSA), a supplements start-up whose mantra is ‘natural nutrition without the crap’.
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This episode, we have an amazing interview with Mat Stillone. Mat is an award-winning Gen Y entrepreneur at the helm of a number of successful companies, including Protein Supplies Australia (PSA), a supplements start-up whose mantra is ‘natural nutrition without the crap’.
Profitable from its first year, PSA has grown into a multi-million dollar business, whose range of health conscious supplements are sold online and in 1500 outlets nationwide. Expansion has been achieved without recourse to partnerships or venture capital investment.
In addition to producing and formulating PSA’s own products, Mat has diversified into manufacturing and developing products for global supermarket giants, specialty retailers and other well known brands, via another start-up venture, Integrity Food Co, posting significant revenue & growth within the first 12 months of business (founded July 2017).
Mat’s ability to diversify saw another business Botanika Blends launch nationally in February 2018 with a focus on plant based nutrition.
In May 2020, Mat launches his latest business “Flexible Foods” which offers plant based meat alternatives and quick and easy vegan meals.
Mat was awarded Business News Australia’s Young Entrepreneur of the Year, Wholesaling, Manufacturing and Distribution, in 2015, 2016, and 2019. He was shortlisted for the Optus & Telstra Business Awards 2016.
Mat has given us a special promotion
GET 20% off ALL Protein Supplies Australia, Botanika Blends and Flexible Foods products with promo code DRINK20.
THIS EPISODE
In this episode, we cover:
- How Mat started his career from being a single dad on government support to become the founder of a global empire
- How to grow a successful protein business from nothing
- The importance of honesty
- Integrity in business
- Getting rid of people who hold you back
- Jackfruit
- Launching a plant-based business, Flexible Foods
- Marketing protein in a highly competitive industry
- Advice on influencer marketing
- Is vegan protein ‘not as good’ as standard whey protein?
TODAY WE’RE DRINKING
- Johnnie Walker Black Label
- Sobah non-alcoholic beer
- Porta white wine
STUFF WE MENTION:
Drinks
(reminder: drink responsibly)
If you want to see us...
video
Grab a deal
Offers
Listeners get 20% off Protein Supplies Australia, Botanika Blends and Flexible Foods products. Simply use the promo code at checkout.
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Listeners can get 10% of David’s latest book, Everyday A**holes. Apply promo code at checkout.
