Skip to content

Episode 23

Joel Hauer – CEO, Liquor Loot. Whisky Tips 101, Succeeding in a Competitive Market, Building a Subscription-Based Business

BOD - Guest - Joel Hauer
Joel Hauer
Founder and CEO, Liquor Loot

Joel is the founder and CEO of Liquor Loot. Launched in 2016, Liquor Loot is the home of alcohol subscription services, Whisky Loot & Gin Loot, delivering three premium and hand-selected whisky and gin tasters from around the world each month.

This episode we talk to Joel Hauer, the Founder and CEO of Liquor Loot.

Launched in 2016, Liquor Loot is the home of alcohol subscription services, Whisky Loot & Gin Loot, delivering three premium and hand-selected whisky and gin tasters from around the world each month. Designed to take monthly subscribers on a journey from novice to connoisseur, Liquor Loot helps Aussies find their favourite spirit in a fun and safe environment.

We hope you enjoy our podcast! To help us grow, please do subscribe to our podcast and follow us on YouTube, Instagram, Facebook and/or LinkedIn. It’s the best way we can keep bringing in quality guests.

WE CHAT ABOUT:

  • Whisky 101 – where do you start?
  • Building a successful subscription-based alcohol business with no experience in the industry
  • Whisky Loot and Gin Loot
  • How Joel transitioned from running a digital marketing agency to Liquor Loot
  • Benefits and pitfalls of a subscription-based model
  • Running multiple businesses, or focusing on one?
  • Being the sole founder of a company
  • The art of being able to describe the flavour of a drink
  • Joel’s LinkedIn

Drinks

(reminder: drink responsibly)

If you want to see us...

video

Grab a deal

Offers

Special Offer on Whiskey Subscriptions

The great folks at Whiskey Loot are offering our listeners great pricing on their whiskey subscriptions. Click here for more information. (You can also listen to this episode as to why this subscription is so great).

Free 30-min Business and PR Consultation

Terng’s company, SYNC PR, is offering a free 30-minute business and PR consultation to our listeners. Contact them here, and mention the podcast!

10% off Everyday A**holes

Listeners can get 10% of David’s latest book, Everyday A**holes. Apply promo code at checkout.

PROMO CODE: BOD

If you want more...

Recent episodes